Privacy Policy

We respect your privacy, and data protection is important to us. This Privacy Policy informs our company’s customers and users of this website, in accordance with Swiss and EU data protection laws, about the nature, scope, and purpose of the collection and use of personal data. We always provide you with transparent information about why we need your data and whether—and for how long—we store it.

We have implemented technical and organizational measures to ensure that data protection regulations are complied with by both us and our external service providers. Personal data must be processed lawfully, in good faith, and in a manner that is transparent to the data subject.
We act in accordance with the principles of the DSG, namely in the spirit of transparency, purpose limitation, fairness, data minimization, limited storage periods, data accuracy, data security, privacy by design, and privacy by default.

Data protection is a matter of great importance. This Privacy Policy explains how and for what purpose we collect and process personal data. Personal data refers to any information relating to an identified or identifiable individual. We process all data in accordance with applicable legal provisions, in particular the Swiss Data Protection Act (DSG) and the EU General Data Protection Regulation (GDPR). We implement appropriate technical and organizational security measures to protect personal data from loss, destruction, unauthorized access, and misuse.

This Privacy Policy primarily covers the following:

What personal data do we collect and process;
For what purposes do we use your personal data;
Who has access to your personal data;
How does our data processing benefit you?
Duration of the processing and storage of your personal data;
Your rights regarding your personal data;
and our contact information.

Please note that we may update this Privacy Policy at any time without prior notice. The most recent version published is the one that applies.

Terms

Personal Data
Personal data, as defined by the DSG and the GDPR, refers to any information relating to an identified or identifiable natural person; a natural person is considered identifiable if they can be identified, directly or indirectly, in particular by association with an identifier such as a name, an identification number, location data, an online identifier, or one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person. Examples of personal data include names, addresses, email addresses, etc.

Personal data requiring special protection
Certain types of personal data are considered to require special protection under data protection law. These include, primarily but not exclusively, health data, biometric characteristics, and DNA profiles.

We process special categories of personal data only if it is strictly necessary for the provision of a service, if you have voluntarily provided such data, or if you have consented to its processing. Such data is not, as a general rule, disclosed to third parties or transferred abroad.

Processing
“Processing” means any handling of personal data, regardless of the means or methods used, including, in particular, the collection, storage, retention, use, modification, disclosure, archiving, deletion, or destruction of data.

The controller is the person who determines the purposes and means of processing, i.e., the person who decides whether personal data will be processed at all and what essential conditions apply to such processing.

A processor is a party that performs data processing on behalf of another party. Although the processor decides independently to conduct its business and to process data on behalf of the controller, the decision to carry out such processing in the first place remains with the controller. The controller has the right to issue instructions to the processor.

Responsibility
The entity responsible for the data processing described in this privacy policy is:
Lebensvorsorge Schweiz
Neumarkt 27
8001 Zurich
Email: info@lebensvorsorge.org
If you have a data protection-related inquiry, you can contact us using the address details provided above.

Legal Basis for Data Processing

The processing of personal data is based on different legal grounds depending on the purpose of the processing. In Switzerland, data processing is generally permitted unless it is prohibited by law (the Swiss Data Protection Act or the GDPR).

Data processing is permitted for the purpose of fulfilling a contract, regardless of—or even against—the data subject’s wishes.

Furthermore, legitimate interests permit us to process data. Legitimate interests may be of a non-material or economic nature. Direct marketing, for example, is considered a legitimate purpose. This includes contacting individuals with promotional information, for example, by phone, email, or mail.

In addition, any data processing that is based on your consent or is necessary to comply with domestic or foreign laws is permitted.

Purpose of data processing

We primarily process personal data in connection with the provision of services, the conclusion and administration of contractual relationships with customers and other business partners, and the operation of the website.

Contract Processing
We are also committed to ensuring that we fulfill our contractual obligations to your complete satisfaction. We therefore process personal data for the purpose of contract fulfillment and all areas directly or indirectly related to it. The purpose of contract processing generally encompasses everything that is necessary or appropriate for concluding, executing, and fulfilling a contract. Contract processing may also include the agreed-upon customization of services.

Information and Marketing
We also process personal data for relationship management and marketing purposes, for example by sending written or electronic communications. Such communications may be personalized.

These may include the following messages:

Newsletter
electronic messages
Information by mail
Annual reports, magazines, and other printed materials;
Invitations to Events

You can opt out of receiving marketing communications at any time. For newsletters and other electronic communications, you must provide your explicit consent anyway.

Security and Prevention
We want to ensure your safety and ours and prevent misuse. To ensure your and our safety and to prevent misuse, we process personal data for security purposes, to ensure IT security, to prevent theft, fraud, and misuse, and for evidentiary purposes. We will therefore collect, analyze, and store your personal data for security purposes.

Legal Obligations
If there are legal obligations, such as those regarding retention or disclosure, we will comply with them. Otherwise, we will not disclose your personal data.

's Legal Rights We process your personal data to enforce our claims, for example, in connection with the preservation of evidence or the assessment of potential litigation prospects. Upon request, we will disclose your personal data to government authorities.

Use of the Website

Log Data and Device-Specific Information
When you visit and use the websites, the site provider automatically collects and stores log data and device-specific information that your browser automatically transmits to us. This data and information includes, among other things, your IP address, browser type and version, operating system used, the website from which an accessing system reaches the websites (so-called referrer), information about your device and its settings, as well as the date and time of your visit.

Cookies
The websites use cookies. Cookies are small text files that are stored on your computer or mobile device via an internet browser when you visit the websites. When you visit one of the websites again, the website recognizes you without knowing who you are. The purpose of this recognition is to make it easier for you to use the website. By using cookies, we can provide you with more user-friendly services that would not be possible without the use of cookies.

However, you can configure your browser to disable cookies, store them only for the duration of a session, or delete them early. Most browsers are set by default to accept cookies. If you disable cookies, you may not be able to use all features of the website to their full extent.

For more information about cookies, visit websites such as www.allaboutcookies.org.

Google Analytics
We use Google Analytics, a web analytics service provided by Google LLC (hereinafter “Google”), USA. Google Analytics also uses cookies to analyze your use of the websites. The resulting information is generally transmitted to a Google server in the United States and stored there. The IP anonymization feature is enabled on our websites. This means that your IP address is truncated by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area before being transmitted to the United States. Only in exceptional cases is the full IP address transmitted to a Google server in the United States and truncated there.

Google uses the information collected in this manner to evaluate your use of the websites, to compile reports on website activity, and to provide other services related to website and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the data on Google’s behalf. The IP address transmitted by your browser as part of Google Analytics is not combined with other data held by Google.

Social Media
We operate pages and other online presences on social media platforms and other third-party platforms, and process data about you in this context. In doing so, we receive data from you and from the platforms (e.g., statistics). The platform providers may analyze your usage and process this data together with other data they hold about you. The platforms also process this data for their own purposes (e.g., marketing and market research purposes and to administer their platforms), and act as separate data controllers for this purpose. For further information on processing by the platform operators, please refer to the respective privacy policies.

We currently use the following platforms; the identity and contact information of each platform operator can be found in the respective privacy policy:

YouTube
www.youtube.com
Privacy Policy: www.policies.google.com

LinkedIn
www.linkedin.com
Privacy Policy: de.linkedin.com/legal/privacy-policy

We reserve the right, but are not obligated, to review third-party content before or after it is published on our websites, to remove content without notice, and, if necessary, to report it to the provider of the relevant platform.
Some platform operators may be located outside of Switzerland. Information regarding the transfer of data abroad can be found below.

By subscribing to the newsletter, you consent to receiving the newsletter and to the processing of your data by our mailing service provider. Based on our legitimate interests in optimizing and analyzing our offerings, we collect data on the open and click-through rates of our newsletters and store this information in connection with your email address.

The newsletter is sent by the mailing service provider CleverReach GmbH, Schafjückenweg 2, D-26180 Rastede. Data processing is carried out in accordance with the GDPR.

You can withdraw your consent to receive the newsletter at any time. You will find the unsubscribe link at the bottom of each newsletter.

Transfer of data abroad

In the course of our business activities and the processing of personal data in accordance with this Privacy Policy—to the extent permitted and required by law—we may disclose personal data to trusted third parties (hereinafter the “Third-Party Recipients”) who process your personal data on our behalf. In particular, these may include service partners (e.g., IT service providers, third parties involved in the execution or organization of events, providers of support services, and customers abroad).

Third-party recipients may be located in Switzerland or abroad. If the relevant country does not provide adequate legal data protection, we ensure, in accordance with legal requirements, that personal data is adequately protected in line with Swiss data protection standards (in particular by entering into EU Model Clauses and/or ensuring the existence of so-called Binding Corporate Rules).

Sharing of Your Personal Data
We may share your personal data. Such sharing may be for internal administrative purposes.

To Third Parties
We may also share your personal data with third-party companies when we use their services. These service providers primarily process your personal data on our behalf as data processors. We require our data processors, through a data processing agreement (DPA), to process your personal data exclusively in accordance with our instructions and to implement appropriate data security measures.

The disclosure of your personal data to other third parties for their own purposes requires your consent, unless there is a legal basis that requires us by law to disclose such data.
Please also review our cookie policy regarding the independent collection of data by third-party providers whose tools we have integrated into our websites and apps.

We receive data that is subject to professional confidentiality.

Switzerland and the EU
We process and store personal data in Switzerland and in the European Union. The GDPR provides a level of data protection equivalent to that in Switzerland.

Personal data may only be transferred abroad (or made accessible from abroad) without restriction if the country in question provides a level of protection that is adequate from a Swiss perspective.
Countries outside the EU often do not have laws that protect your personal data to the same extent as in Switzerland or the EU. If we transfer your personal data to such a country, we will ensure the protection of your personal data in an appropriate manner.

One way to ensure adequate data protection is through contractual measures that guarantee the necessary protection of your personal data when it is transferred abroad. Standard contractual clauses (approved by the Federal Data Protection and Information Commissioner, FDPIC) are often used. However, contractual measures often do not fully compensate for weaker or absent legal protections, so your consent would be required.

Transfers to Third Countries
Our website incorporates services from companies based in the United States or with ties to the United States. You must consent to this data processing. It cannot be ruled out that U.S. authorities may have unrestricted access to your personal data. There is no legal recourse available. In the following cases, we cannot adequately ensure the protection of your personal data, even through standard data protection clauses.

This list is not exhaustive; it includes social media service providers. (see above)

However, for all of the aforementioned companies with headquarters or branches in the United States, it cannot be ruled out that they may be required to grant the U.S. authorities access to your personal data (under the U.S. CLOUD Act), even if the data is not stored in the United States.

Therefore, such data processing is carried out only with your explicit consent.
Currently, data is transferred only to Germany—a country with an adequate level of data protection. We are unable to list any other countries at this time.

Retention period for personal data

We store personal data only for as long as is necessary to fulfill our contractual and legal obligations or to achieve the other purposes for which the data is processed (e.g., for the duration of the business relationship, contract fulfillment, and beyond that, in accordance with statutory retention and documentation requirements). If we wish to store your data for a longer period, we will ask for your consent.

Rights of the data subject

You have the right at any time to request information from us regarding what personal data we hold about you and how it is processed. This right applies only to your own personal data. If a document or file contains personal data of third parties in addition to your own personal data, such data will be removed or anonymized in an appropriate manner. We do not disclose personal data of our customers’ employees to the customers. This is subject to any agreement to the contrary between the customer, the employee, and us, or the employee’s express consent to the disclosure of their information to the customer.

In addition, you have the right at any time to request the correction or deletion of your personal data and/or to restrict the processing of such data. This is subject to any legal restrictions that we may invoke in this regard (e.g., a legal obligation or an overriding interest in the retention or processing of certain personal data).

You may also withdraw any consent at any time. Please note that exercising these rights may conflict with contractual agreements and may, for example, result in financial consequences.

Legal Remedies
You may also enforce your rights in court or file a complaint with the competent supervisory authority. In Switzerland, the Federal Data Protection and Information Commissioner (FDPIC) is responsible for this. Further information can be found at: www.edoeb.admin.ch.